Imagine What Your School Would


Golden Rule Ambassadors

The social and emotional learning curriculum that  shapes campus culture in just 15 minutes per week.


  • Engaging weekly lessons on civility and citizenship
  • Student-led monthly challenges for impact on campus
    (designed for middle and high school with adaptions for elementary)

Consider this…

  • Do you want to increase civility, citizenship, and kindness on campus?
  • Is empowering student leaders one of your goals?
  • Are you looking for constructive ways to utilize a student advisory, homeroom, or club period?
  • Do you need a simple social and emotional learning program that offers maximum value with little to no preparation?

If you answered yes, then the Golden Rule Ambassadors Curriculum is for you!

Empower Students. Change Campus Culture

As an educator, you want to do all you can to positively impact your school.  Let’s be honest though.  The daily demands of academic curriculum leaves little time for extra lessons and activities.  You know the time is worth it but devoting a full hour often isn’t possible.  If only there way a way to consistently empower students and create the change that you all want to see.  Golden Rule Ambassadors allows you to do that.  Each themed month is packed with five weekly lessons and a monthly challenge which helps students practice civility and citizenship on campus and in the community. Golden Rule Ambassadors is written by award-winning social skills educator Jeff Veley and Teacher of the Year, Chris Scheufele. It’s suitable for middle and high school students.  Each lesson is modeled after strict curriculum standards/best practices, and was piloted in Texas public schools.

Regular Price $350
*Special pricing for online orders only.  Only available for a limited time.

What’s Included?

This online curriculum can easily be accessed from your computer, tablet, or smart phone.  Simply login and click the month and week of your choice. You choose the schedule so that you can match your school calendar and go as fast or as slow as you’d like.

Social and Emotional Learning Wheel

1. Weekly Lessons Plans

We know that prep time is limited.  You’ll find that most weekly lessons are plug-and-play.  A few require a bit more prep, but no worries.  We’ll give you a heads up and a quick list of materials so that you’re prepared.  We’ve even included links to inspiring media so that you can access for free to kickstart your discussions and build social and emotional learning skills.

Golden Rule Ambassadors Lesson Preview
Teen taking photo of friend on phone

2. Monthly Challenges

Whether it’s insuring that no one eats alone or making kindness go viral on social media, these monthly challenges help students focus on making a positive difference.  Communicate the challenge and watch student ambassadors create the change.  It’s an amazing what happens when the Golden Rule truly rules, on campus.

Golden Rule Ambassadors Emblem

3. Ongoing Support

Our Frequently Asked Questions section makes it easy to get help, but we don’t stop there.  Simply shoot us an email or leave a comment under the lesson to interact with the curriculum authors.  You can also keep in touch with other schools using the curriculum through our online platform and on social media using the hash tag #goldenruleambassadors.  We look forward to building a Golden Rule Community.

Girls playing music on stage

4. BONUS Challenges & Activities

Once you experience the impact of Golden Rule Ambassadors, we know that you and your students will be eager for more.  This bonus content will help you take additional steps in becoming a Golden Rule School.  Use them with various student clubs or as way to involve parents in being a part of the change on campus.


Chris Scheufele

With more than a decade in the classroom, Chris has developed clever interventions that resolve conflicts instantly and promote a culture of resilience.  His entertaining and educational programs have been recognized by educators nationwide, earning him a Teacher Of The Year Award.

Jeff Veley

Jeff makes social and emotional learning fun.  For over a decade he’s developed engaging programs for the education and mental health fields, reaching over 1 million people.  Jeff has received two international awards for and is recognized by the United Nations for his contributions in education.

Still have questions?
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